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Client
Toptracer
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deliverables
print and digital marketing collateral, website, sales materials, explainer videos
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role
writer, designer, editor, art director


I was tapped to lead the creative vision and establish a consistent brand identity for Toptracer, a ball-tracing technology acquired by Topgolf in 2016. Today, Toptracer is a global brand, seen on hundreds of golf broadcasts worldwide and installed at nearly 1,000 driving ranges in more than 32 countries. It's the most-used ball-tracing technology in golf. 
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